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Comparison Between Two Mammoth Packaging Companies

Comparison Between Two Mammoth Packaging Companies

Reviews/Versus
January 08, 2025•1 min read

Comparison Between Two Mammoth Packaging Companies

TricorBraun vs Berlin Packaging

TricorBraun and Berlin Packaging are two leading packaging resellers in the industry, each with distinct strengths and areas for improvement.

Company Overview

TricorBraun

  • Employees: Approximately 2,000.

  • Annual Sales: Estimated at $750 million.

Berlin Packaging

  • Employees: Approximately 1,390.

  • Annual Sales: Estimated at $3 billion.

Strengths

TricorBraun

  • Global Reach: With over 60 locations worldwide, TricorBraun offers extensive distribution capabilities.

  • Diverse Product Portfolio: The company provides a wide range of packaging solutions, including glass, plastic, and metal containers.

Berlin Packaging

  • Comprehensive Services: Berlin Packaging offers a full suite of services, from design and engineering to supply chain management.

  • Strong Market Presence: The company's significant revenue indicates a robust market position and customer base.

Weaknesses

TricorBraun

  • Revenue Disparity: Despite a larger workforce, TricorBraun's revenue is significantly lower than Berlin Packaging's, suggesting potential inefficiencies.

  • Market Penetration: The company may need to enhance its market strategies to compete more effectively with industry leaders.

Berlin Packaging

  • Employee Utilization: With fewer employees generating higher revenue, concerns about employee workload and sustainability may arise.

  • Service Diversification: While comprehensive, the company's service offerings might lack the specialization needed for niche markets.

Enhancing Specialized Packaging Departments

Both companies could benefit from strengthening or establishing specialized packaging departments:

TricorBraun

  • Innovation Focus: Investing in specialized packaging solutions can help differentiate the company and attract niche markets.

  • Employee Training: Developing expertise in specialized packaging can improve efficiency and customer satisfaction.

Berlin Packaging

  • Service Specialization: Focusing on specialized packaging can enhance service offerings and meet specific customer needs.

  • Market Expansion: Specialized departments can open new revenue streams and reduce reliance on standard packaging solutions.

TricorBraun and Berlin Packaging can improve their market positions and better serve their customers by addressing these areas.

David MarinacSpecialized PackagingABC PackagingPackaging
Over the last 35 years I’ve become the number one trusted liaison for resellers and major brands when it comes to speciality packaging. While I’ll be the first to tell you packaging isn’t “sexy”, it is critically important on every level from manufacturing, distribution, retail, and even the consumer. I’ve spent my career cultivating and personally staffing a global manufacturing network that allows the biggest brands in their respective industries and other resellers improve package quality, reduce lead times, become more efficient and sustainable, and most importantly… Dramatically increase profit margins. Our white glove “Factory to company” approach effectively optimizes your supply chain and delivers the packaging you need whenever and wherever you need it so you can concentrate on more important things that perpetuate your growth. Our fully integrated process has led to us becoming a trusted partner and ally for brands like McCormick, Mars, Kraft, Heinz, Quaker Oats, Roland Mills, Kinder Chocolate, GNC, Redmond Mineral, Old World Spices and Seasonings, and countless others.

David Marinac

Over the last 35 years I’ve become the number one trusted liaison for resellers and major brands when it comes to speciality packaging. While I’ll be the first to tell you packaging isn’t “sexy”, it is critically important on every level from manufacturing, distribution, retail, and even the consumer. I’ve spent my career cultivating and personally staffing a global manufacturing network that allows the biggest brands in their respective industries and other resellers improve package quality, reduce lead times, become more efficient and sustainable, and most importantly… Dramatically increase profit margins. Our white glove “Factory to company” approach effectively optimizes your supply chain and delivers the packaging you need whenever and wherever you need it so you can concentrate on more important things that perpetuate your growth. Our fully integrated process has led to us becoming a trusted partner and ally for brands like McCormick, Mars, Kraft, Heinz, Quaker Oats, Roland Mills, Kinder Chocolate, GNC, Redmond Mineral, Old World Spices and Seasonings, and countless others.

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